Please describe the biggest opportunities facing the company/department right now?
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Anonymous asked a question to Commercial Development
Category: About us
Date asked: Tuesday, July 14, 2020
Last reviewed: Monday, August 17, 2020
Daniel F.
Strategy, Marketing, Operations, Finance
For CCEP the biggest opportunity right now is also the biggest threat and that is the Covid situation. We are supporting our customers by collaborating and adapting our ways of working. Examples include financial and marketing support.
https://www.thegrocer.co.uk/economy/how-ccep-is-playing-a-positive-role-as-part-of-the-covid-19-business-pledge/647178.article
If I then answer the same question but for my team then our biggest opportunity will come from the change in the retailer landscape and new digital opportunities.
This change was occurring before Covid but what the pandemic has done is accelerate the change.
Monday, August 17, 2020
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