What is Commercial Development?

The commercial development function stretches across a broad range of roles. From the national accounts teams who collaborate with our customers to create joint business plans, to our customer marketing teams who implement shopper activations within our customers stores. Each team work closely together to provide world-class solutions that are suitable for CCEP, the customer and the consumer.

What skills do you need to work in Commercial Development?

• High attention to detail

• Analytical

• Commercial knowledge

• Stakeholder management

• Relationship building

• Influencing skills

 

What opportunities do you have?

There are a number of ways to join our Commercial Development team:

Insights

At Coca-Cola Europacific Partners, the category team are at the forefront of leading the soft drinks growth agenda. It’s all about being experts in not just soft drinks but the shoppers and environments in which we sell. Understanding who is buying and drinking the products and which occasions and shopper missions are driving the category forward. Using sales data and world-class insights you will be responsible for delivering Range and Space recommendations across key Grocery or Out of Home environments, together with leading the strategic category agenda on specific accounts & environments. You will ensure that best practice Soft Drinks Category principals are executed with customers, to unlock growth potential in the category.

National Accounts

The role covers the development of a collaborative business plan with customers, the construction and negotiation of commercial terms, the creation & delivery of new business proposals and renegotiation of existing contracts. You will control expenditure and the implementation of an effective promotional plan, have P&L accountability, manage the introduction of NPD and play a key role in the JCBP. It will be your responsibility to maximise return on investment through all customer-linked expenditure. You will liaise closely with your internal stakeholders to lead and deliver the annual business plan.

Customer Activation (Category & Planning and Evaluation)

The customer activation team are accountable for the ‘end to end’ delivery of all assigned projects, working hand in hand with key stakeholders including the Environment leads, Sales teams and spend time externally directly with the Customer to deliver against project objectives They are experts at being able to operate across multiple environments, customers and brands and will develop and implement a broad range of activation tools (e.g. Digital, in-store etc.). The team have strong credibility and are able to build relationships quickly to influence either internally or externally towards the project objectives. The team understand the commercial implications of decisions in order to make the right judgements to unlock best in class activation.

Environmental Leads

The environmental leads are accountable for defining and delivering the end-to-end activation across the specific environment with key customers. You will understand trends, brand & competitor performance and strategy. It will be your responsibility to be your customers day-to-day contact for marketing/brand & Category queries and recommendations, represent your environment at internal or external meetings/forums. You will manage budgets and investments and ensure we maximize return of investment.

Commercial Planning & Strategy

The role of the team is to design, develop and implement commercial strategies to support the delivery of the GB Business Unit business plan, ensuring both internal and external metrics are achieved in a sustainable manner by balancing CCEP’s commercial needs with those of our customers. The RGM teams work with channel teams and National account teams to ensure the delivery of the Cross Franchise Brand portfolio plans as well as liaise with, influence & build relationship with colleagues.

 

What qualifications do I need?

• Eligibility to work in the UK

 

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